Vega School

Vega School

Vega School was formed in 1999 in anticipation of the shift in the global paradigm away from conventional marketing and advertising toward a synchronous cohesion of design, branding and business. With the reconfiguration of traditional platforms and the emergence of new ones, it is the art, craft and science of branding that has become the universal language of the marketplace. Think of brands such as Google, Greenpeace and Apple: brands are far more than letters and logos but powerful cultural forces shaping the world as we know it.

Concomitant with this seismic shift in the industry landscape arose an urgent need to educate South Africa’s most talented young minds in preparation for this brave new world. A new school of thought was called for and Vega answered that call. With branding being the DNA of Vega, the school is ideally positioned to meet the rapidly growing needs of industry by supplying students with the conceptual, strategic and practical skill-sets required to rise to the challenge of the future.

The World Economic Forum in 2016 revealed the findings of its study entitled The Ten Skills You Need to Thrive in the Fourth Industrial Revolution. The three skills topping this list are Complex Problem Solving; Critical Thinking and Creativity. These are the cornerstones upon which Vega is built. Vega therefore aims to graduate a new breed of thinker by delivering fully accredited Certificates, Baccalaureates, Honours and Masters programmes in brand leadership; brand management; brand innovation; brand strategy and creative brand communication.

An IIE degree is of the exact same standard as one found in any state university or private university.

At the heart of Vega’s educational vision lies the principle of innovation. Brand and business strategies that merely repeat existing practices add limited value to the marketplace while iconoclasm and innovation unlock true potential. The same truth applies in the teaching and learning environment: without embodying the kind of innovation that propels industry, Vega would not be equipping students with the kind of minds required for them to become the future leaders they are destined to be.

It is a core purpose at Vega to have our students graduate at an industry-ready level. The high levels of academic pursuit are immediately put into practical use as Vega eschews the ‘ivory tower’ approach in favour of hands-on immediate application of theory. Vega students are constantly immersed in live briefs from industry clients so that when they graduate they are already well-versed in the turbulence of ‘the real world’ and slot seamlessly into any industry environment. The stellar careers of many of our highly successful alumni are testament to the success of this methodology. Furthermore, frequent interaction with the top-tier professionals and academics of the Vega Advisory Council help keep curriculae in line with the latest industry innovations.

Vega’s teaching philosophy is built on the mantra of wisdomwithmagic. This reflects the conviction that the essence of branding lies in the fusion of strategy and creativity at the most fundamental level. In other words, a Vega student graduates with a deep understanding that the most effective strategy is inherently creative; the most effective creativity inherently strategic. This is in evidence most compellingly in Vega’s famous Brand Challenge.

Similarly central to Vega’s commitment to innovation in education is the concept of navigation. Vega takes its name from the star in the constellation of Lyra, widely described as the most important star in the sky after the sun. Vega is the navigational star and Vega lecturers are navigators, driven by the ethos of strategic guidance and creative direction as opposed to merely imparting information that is passively absorbed.

Values

• We believe that brands with meaning add value to how people live their lives.

• We believe an organisation is responsible for its every decision and action.

• We believe in the human imagination, in creativity and its power to impact what people think, feel and do.

• We believe in borderless knowledge and a striving for excellence.

Courses

All Courses

  • Postgraduate Degrees

Master of Arts in Creative Brand Leadership (Part Time)

Creative Brand Leadership thinking is crucial to the survival and success of the 21st Century business and organisation.

Bordeaux and Cape Town campuses only

This programme provides candidates with knowledge, skills and competencies identified by industry as critical for senior brand management and business leaders. Graduates will be well-prepared to direct and contribute to the innovation of brands to establish a purposeful and sustainable position for an organisation in the market place. The degree is focused on the production of a full research dissertation. Candidates engage with research, critical thinking, argument development and academic writing at an advanced level.

Career opportunities

The programme builds career pathways for those involved / interested in brand building positions.

Aim

A series of seminars will be held to support the development and design of the dissertation and prototype. These seminars fulfil a dual role:

1. to explore and guide research design and  practice.

2. to investigate key challenges, with expert industry input, in the field of creative brand leadership.

Four seminars are scheduled for the first year of the programme and two seminars are scheduled in the first semester of year two.  The final six months of the programme are focused entirely on the final development, execution and submission of the dissertation and prototype.

Structure

The Master of Arts in Creative Brand Leadership aims to graduate a new class of leaders and innovators who are:

– Visionary designers who build

brands of substance that are unique and add genuine value to people’s lives.

– Holistic and systemic practitioners who understand that delivering on the brand’s promise is dependent on the performance of every single link in the value chain.

– Creators of innovative and collaborative internal cultures who respect that the quality of performance and ideas is absolutely dependent on how inspired and driven staff are.

Topics

• Leadership models

• Ways of thinking

• Leading and building sustainable brands

• Building brands in developing markets

• Leading innovation.

The series of creative brand leadership seminars culminates in individual candidate presentations and a panel debate on burning topical issues.

Delivery of and participation in such a debate session is a prerequisite to graduating and will demonstrate an ability to apply one’s mind and express meaningful opinions on key creative brand leadership challenges.

Entry requirements

An appropriate HEQSF  Level 8 Honours degree; OR

A relevant Postgraduate Diploma or appropriate equivalent; OR

An appropriate Level 8 Bachelor’s Degree (480 credits) may also be recognised as meeting the minimum entry requirements to a cognate Master’s Degree programme. An overall qualification average of at least 60%, normally.

All applicants who are eligible for admission to the Master’s in Creative Brand Leadership degree, are required to register for the Research Proposal Writing (REPW019) Short Learning Programme (SLP), successfully complete a Research Proposal & receive ethics clearance for the proposed study in order to be registered on this qualification.

In addition, applicants without an undergraduate or postgraduate degree in the fields of Marketing, Branding or Communication or another cognate degree where Marketing/Branding/Communication was taken up to NQF level 7, will also be required to successfully complete the SLP in Strategic Brand Building (SBRB019) in order to be registered on the Master’s in Creative Brand leadership Degree.

BCom Honours in Strategic Brand Management (Full Time)

It’s the fearless thinkers who challenge conventions and explore new realms of innovation, who develop original and meaningful solutions to persistent problems.

This honours programme investigates and applies strategic models and tools to the practice of innovative and cost-effective brand management, founded on robust financial and economic principles. Students are exposed to core components such as the financial management of a brand within prevailing economic conditions; brand and market analysis from a commercial perspective; the application of sustainable and ethical business and brand practice; the development of communication strategies in context of the competitive environment and internal realities; and the utilisation of metrics and models to assess brand performance and equity.

Career Opportunities

Agency Strategic Planner | Consumer Insights Manager | Marketing Researcher | Brand or Product Manager | Business Developer | Entrepreneur | Small Business Owner

This IIE qualification is endorsed by MA(SA)

Entry requirements

An appropriate Bachelor’s Degree in a cognate* field; OR

An appropriate Advanced Diploma in a cognate* field, provided a 360 credit Diploma or appropriate equivalent has been completed.

Candidates are normally required to have a minimum average of 60% in their third year of their third year modules of their Degree or equivalent qualification, and they will be required to attend an interview.  Postgraduate

*A cognate Degree or Advanced Diploma would normally be in the fields of either Branding, Business Management, Economics, Financial Management, Marketing, Political Sciences or Strategic Management.

BA Honours in Strategic Brand Communication (Part Time)

It’s the fearless thinkers who challenge conventions and explore new realms of innovation, who develop original and meaningful solutions to persistent problems.

The BA Honours in Strategic Brand Communication explores the nature of creative and strategic thinking and the development of innovative and accountable communication strategies for brand building. Students engage with various brand identity and architecture models, consumer insights, research methodologies, strategic models, brand communication tools, channel and media planning options, and stakeholder relationship management. Students will specialise in strategy development and acquire skills that can be utilised in brand organisations as well as communications consultancies and agencies. The research methodology module enables the student to pursue research in an area of particular interest.

This IIE qualification is endorsed by MA(SA)

Entry requirements

Admission Requirements:

  • An appropriate Bachelor’s Degree in a cognate* field; OR
  • An appropriate Advanced Diploma, provided that a 360 credit Diploma or appropriate equivalent has been completed.

*A appropriate Degree or Advanced Diploma would normally be in the fields of either Marketing, Branding or Communication.

Please Note:”

  • Bachelor of Arts candidates are normally required to have a minimum final year average of 60% in their third year modules (NQFL7) of their degree or equivalent qualification. Those with a final year average of 55-59% may be considered but will be conditionally admitted; and
  • Candidates who have an undergraduate or equivalent qualification that falls outside the above criteria, but who can demonstrate, to the satisfaction of The IIE that they have an appropriate work-based learning in the field of Marketing, Brand or Communication, may be conditionally admitted. Candidate will be required to submit a CV and a 2 page motivation letter.
  • Candidates who have an undergraduate or equivalent qualification that falls outside the above criteria and have no related work experience, will be required to successfully complete a Brand Strategy assessment based on a set of pre readings and may then be conditionally admitted.

RPL: Candidates who fall outside the above criteria, but who can demonstrate, to the satisfaction of The IIE that they have an appropriate , related qualification or work-based learning, which has taken the candidate to the equivalent of an NQF level 7 Marketing, Branding or Communication-related qualification, may be considered for admission into this programme through an RPL process

BA Honours in Strategic Brand Communication (Full Time)

It’s the fearless thinkers who challenge conventions and explore new realms of innovation, who develop original and meaningful solutions to persistent problems.

The BA Honours in Strategic Brand Communication explores the nature of creative and strategic thinking and the development of innovative and accountable communication strategies for brand building. Students engage with various brand identity and architecture models, consumer insights, research methodologies, strategic models, brand communication tools, channel and media planning options, and stakeholder relationship management. Students will specialise in strategy development and acquire skills that can be utilised in brand organisations as well as communications consultancies and agencies. The research methodology module enables the student to pursue research in an area of particular interest.

This IIE qualification is endorsed by MA(SA)

Entry requirements

Admission Requirements:

  • An appropriate Bachelor’s Degree in a cognate* field; OR
  • An appropriate Advanced Diploma, provided that a 360 credit Diploma or appropriate equivalent has been completed.

*A appropriate Degree or Advanced Diploma would normally be in the fields of either Marketing, Branding or Communication.

Please Note:”

  • Bachelor of Arts candidates are normally required to have a minimum final year average of 60% in their third year modules (NQFL7) of their degree or equivalent qualification. Those with a final year average of 55-59% may be considered but will be conditionally admitted; and
  • Candidates who have an undergraduate or equivalent qualification that falls outside the above criteria, but who can demonstrate, to the satisfaction of The IIE that they have an appropriate work-based learning in the field of Marketing, Brand or Communication, may be conditionally admitted. Candidate will be required to submit a CV and a 2 page motivation letter.
  • Candidates who have an undergraduate or equivalent qualification that falls outside the above criteria and have no related work experience, will be required to successfully complete a Brand Strategy assessment based on a set of pre readings and may then be conditionally admitted.

RPL: Candidates who fall outside the above criteria, but who can demonstrate, to the satisfaction of The IIE that they have an appropriate , related qualification or work-based learning, which has taken the candidate to the equivalent of an NQF level 7 Marketing, Branding or Communication-related qualification, may be considered for admission into this programme through an RPL process

BCom Honours in Strategic Brand Management (Part Time)

It’s the fearless thinkers who challenge conventions and explore new realms of innovation, who develop original and meaningful solutions to persistent problems.

This honours programme investigates and applies strategic models and tools to the practice of innovative and cost-effective brand management, founded on robust financial and economic principles. Students are exposed to core components such as the financial management of a brand within prevailing economic conditions; brand and market analysis from a commercial perspective; the application of sustainable and ethical business and brand practice; the development of communication strategies in context of the competitive environment and internal realities; and the utilisation of metrics and models to assess brand performance and equity.

Career Opportunities

Agency Strategic Planner | Consumer Insights Manager | Marketing Researcher | Brand or Product Manager | Business Developer | Entrepreneur | Small Business Owner

 

This IIE qualification is endorsed by MA(SA)

Entry requirements

An appropriate Bachelor’s Degree in a cognate* field; OR

An appropriate Advanced Diploma in a cognate* field, provided a 360 credit Diploma or appropriate equivalent has been completed.

Candidates are normally required to have a minimum average of 60% in their third year of their third year modules of their Degree or equivalent qualification, and they will be required to attend an interview.

*A cognate Degree or Advanced Diploma would normally be in the fields of either Branding, Business Management, Economics, Financial Management, Marketing, Political Sciences or Strategic Management.

BA Honours in Creative Brand Communications (Full Time)

Those white-hot creative ideas are buzzing around your brain non-stop just dying to get out. You see the ads that win all the awards and think “I

Bordeaux, Cape Town and Durban campuses only 

The newly evolved BA Honours in Creative Brand Communications will equip you with advanced strategic thinking skills, an academic platform for further studies into a Masters programme and higher order conceptual and creative communication skills. The purpose of the programme is to develop a portfolio of professional creative work (in the domain of Copywriting, Multimedia Design and Visual Communication) illustrative of resilient solutions to complex brand communication challenges and an advanced set of skills in the execution thereof. The ability to apply innovative thinking to multiplex problems is what our industry looks for in those passionate about their craft.

How will your portfolio evolve from Degree level?

Your Honours portfolio will complement your final year degree portfolio by showcasing your ability to solve a complex challenge and produce comprehensive creative brand communication solutions. It will demonstrate that you have advance strategic, problem solving, conceptual and creative brand communication and crafting skills, combined with project management abilities.

What will I cover in the Creative Brand Communication module?

The Creative Brand Communication module consists of a year-long self-proposed ‘real-world’ project based on a complex creative brand communication challenge.  The year-long project is facilitated with interim assessments building towards the final product. Numerous drop-in ‘real-world’ challenges are introduced where students show the ability to solve problems within a short timeframe adding to the portfolio of work.  An extensive reflective process is followed consisting of weekly practical workshops as well as content / theory sessions, including varied ‘ways of thinking’, such as:

• Social Innovation and Entrepreneurship and Design for Social Change

• Applied Design Thinking (Ideation, Problem Solving, Rapid Collaboration and Prototyping)

• Meaningful Brand Practice, Brand Purpose and Creative Brand Contact Planning

• Innovation in Creative Brand Communication solutions

Students participate in the annual Brand Challenges where they will work in multi-disciplinary teams to solve a live client brief. Students will conclude the year with a Creative Brand Communication portfolio (exhibited at the annual Showcase), panel and live audience presentation of the year-long project and an industry internship.

How will this impact your career?

One does not step directly into a management or leadership position. You need to prove your worth. An Honours graduate should be able to work on more complex and challenging agency accounts or company projects. They should also be able to fast track with greater agility. Importantly, they can pursue further studies to grow in their influence as creative brand communicators.

Who can apply?

Entry requirements include a cognate Bachelor’s Degree or Advanced Diploma (please enquire for specific criteria) in Creative Brand Communication or Fine and Applied Arts; such as Graphic Design, Visual Communication, Multimedia Design, Copywriting, Information Design, Advertising, Creative Writing, Journalism, Fine Art, Photography, Industrial Design and Architecture. Applicants need an understanding of creative and critical thinking and application as part of their undergraduate degree with a strong portfolio showcasing creative work.

Candidates are normally required to have a minimum average of 60% in their third year of their third year modules of their Degree or equivalent qualification, and they will be required to attend an interview.

Entry requirements

An appropriate Bachelor’s Degree in a cognate field; or

An appropriate Advanced Diploma in a cognate field provided a 360 credit Diploma has been completed or appropriate equivalent.

Candidates are normally required to have a minimum average of 60% in their third year modules of their degree or equivalent qualification, and they may be required to attend an interview.

Applicants for the BA Honours Creative Brand Communications must submit a creative portfolio and successfully meet the creative portfolio criteria based on a review by a specialisation panel.

*A cognate degree or Advanced Diploma in the Creative, Fine and Applied Arts, such as Graphic Design, Visual Communication, Information Design, Advertising, Multimedia Design, Copywriting, Journalism, Fine Art, Photography, Industrial Design and Architecture.

BA Honours in Creative Brand Communications Degree (Part Time)

Those white-hot creative ideas are buzzing around your brain non-stop just dying to get out. You see the ads that win all the awards and think “I could have done better than THAT.”

Bordeaux, Cape Town and Durban campuses only 

The newly evolved BA Honours in Creative Brand Communications will equip you with advanced strategic thinking skills, an academic platform for further studies into a Masters programme and higher order conceptual and creative communication skills. The purpose of the programme is to develop a portfolio of professional creative work (in the domain of Copywriting, Multimedia Design and Visual Communication) illustrative of resilient solutions to complex brand communication challenges and an advanced set of skills in the execution thereof. The ability to apply innovative thinking to multiplex problems is what our industry looks for in those passionate about their craft.

How will your portfolio evolve from Degree level?

Your Honours portfolio will complement your final year degree portfolio by showcasing your ability to solve a complex challenge and produce comprehensive creative brand communication solutions. It will demonstrate that you have advance strategic, problem solving, conceptual and creative brand communication and crafting skills, combined with project management abilities.

What will I cover in the Creative Brand Communication module?

The Creative Brand Communication module consists of a year-long self-proposed ‘real-world’ project based on a complex creative brand communication challenge.  The year-long project is facilitated with interim assessments building towards the final product. Numerous drop-in ‘real-world’ challenges are introduced where students show the ability to solve problems within a short timeframe adding to the portfolio of work.  An extensive reflective process is followed consisting of weekly practical workshops as well as content / theory sessions, including varied ‘ways of thinking’, such as:

• Social Innovation and Entrepreneurship and Design for Social Change

• Applied Design Thinking (Ideation, Problem Solving, Rapid Collaboration and Prototyping)

• Meaningful Brand Practice, Brand Purpose and Creative Brand Contact Planning

• Innovation in Creative Brand Communication solutions

Students participate in the annual Brand Challenges where they will work in multi-disciplinary teams to solve a live client brief. Students will conclude the year with a Creative Brand Communication portfolio (exhibited at the annual Showcase), panel and live audience presentation of the year-long project and an industry internship.

How will this impact your career?

One does not step directly into a management or leadership position. You need to prove your worth. An Honours graduate should be able to work on more complex and challenging agency accounts or company projects. They should also be able to fast track with greater agility. Importantly, they can pursue further studies to grow in their influence as creative brand communicators.

Who can apply?

Entry requirements include a cognate Bachelor’s Degree or Advanced Diploma (please enquire for specific criteria) in Creative Brand Communication or Fine and Applied Arts; such as Graphic Design, Visual Communication, Multimedia Design, Copywriting, Information Design, Advertising, Creative Writing, Journalism, Fine Art, Photography, Industrial Design and Architecture. Applicants need an understanding of creative and critical thinking and application as part of their undergraduate degree with a strong portfolio showcasing creative work.

Candidates are normally required to have a minimum average of 60% in their third year of their third year modules of their Degree or equivalent qualification, and they will be required to attend an interview.

Entry requirements

An appropriate Bachelor’s Degree; OR

An appropriate Advanced Diploma provided a 360 credit Diploma has been completed or appropriate equivalent. Candidates who have completed an Advanced Diploma after an NQF Level 5 Diploma must be admitted as a Senate Discretionary admission.

Candidates are normally required to have a minimum average of 60% in their third year modules of their degree or equivalent qualification, and they may be required to attend an interview.

Applicants for the BA Honours Creative Brand Communications must submit a creative portfolio and successfully meet the creative portfolio criteria based on a review by a specialisation panel.

  • Undergraduate Degrees

BA Interior Design Degree

The IIE BA Degree in Interior Design has specifically been designed to meet the requirements of the challenging and expanding fields of interior design such as corporate, retail, hospitality, exhibition and residential design.

Currently only available at Cape Town Campus*

The IIE BA Degree in Interior Design has specifically been designed to meet the requirements of the challenging and expanding fields of interior design such as corporate, retail, hospitality, exhibition and residential design.

This qualification provides students with a clear understanding of three dimensional design analysis, scale/proportion, spatial sequence and other architectural components. Students are encouraged to develop a thorough and imaginative approach to creative problem solving in the context of any human environment.

Lateral design approaches are developed in which briefs are solved at a variety of levels and with an integrated experimental approach to problem solving. Design briefs encourage students to engage with design influences such as: economics, ergonomics, anthropometrics, cultural influences, social context and location. Students will also be introduced to various interior design applications including drawing, presentation, surveying, material studies, construction, specifying, context and history of design, draughting and computer-aided design (CAD).

Entry requirements

  • A NSC with Degree admission- A minimum of 30 % for English coupled with a minimum of 50% for four x DESIGNATED NSC subjects (This excludes LO which is a 10 credit subject but includes English); OR
  • A NC(V) with Degree admission – A minimum of 60 % in English on either First Additional Language or Home Language level AND Mathematics or
  • Mathematical Literacy AND Life Orientation, with a minimum of 70% in the four compulsory vocational subjects is required; OR
  • A SC (with endorsement) or equivalent; OR
  • Alternatively a Higher Certificate, an Advanced Certificate, 240 or 360 credit Diploma and an Advanced Diploma in a cognate field may satisfy the minimum admission requirements to degree studies.
  • If a Higher Certificate, Advanced Certificate, 240 or 360 credit Diploma or Advanced Diploma is not in a cognate field, then at least 20 % of the credits of such qualification must relate to academic literacy or academic skills in order for an applicant to be admitted to degree studies.
  • All candidates are required to have passed Maths or Mathematical Literacy/ Maths SG;
  • Additional Admission Requirements: All candidates are required to submit a creative portfolio

General requirements for undergraduate degrees: 

All applicants for The IIE undergraduate degree studies, including international students, are required to write the Academic and Quantitative Literacy (AQL) – National Benchmark Test (NBT), unless they have attained the age of 23 by the time they register. The AQL – NBT is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.

Applicants who achieve a score lower than 63% are required to register for and successfully complete the two Academic Literacy, Introduction to Scholarship modules (ITSA and ITSB). Applicants who do not write the AQL – NBT prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of an AQL – NBT score of 63% or above, be exempted from one or both the modules if and only if these are not credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low AQL – NBT score or who did not provide an AQL – NBT score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA or ITSB in their first year of study will be required to do so in their second year. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requirement.

BCIS | Game Design and Development Degree

This Game Design and Development degree is designed to graduate students with the ability to think and act strategically and professionally whilst meaningfully contributing to organisations, the industry and society at large.

This Bachelor of Computer and Information Sciences degree will equip students with the necessary skills to pursue a career in creating gaming content for everything from home consoles and computers, to emerging platforms like mobile phones and other hand held devices. A graduate will be qualified for a career in business – as a developer for gamification applications, business applications and mobile apps.

This industry-focused 3-year qualification provides students with the knowledge and experience that they will need to create both two-dimensional and three-dimensional games. Students will examine various factors relevant to the computer games industry whilst gaining a broad understanding of the entire computer game development supply chain. Students graduate with an industry ready portfolio in game design and development exhibited at the annual student showcase, and followed by an internship.

Career Opportunities

Game Developer / Programmer (various platforms) | Commercial Software Developer | Digital Animator | Game Designer (various platforms) | Concept Artist | User Experience Designer | Sound Artist | Environment Artist | Texture Artist | Level Designer | Narrative Developer | Simulation Designer

The BCIS in Game Design and Development provides the creative and technical skills in designing and developing games. The programme is contextualised within brand building, affording students the opportunity to integrate their gaming concepts with a brand building slant, giving a unique approach to game design and development. In second and third year students participate in brand challenges collaborating in multi-disciplinary teams to solve real-world problems. By third year students are able to groom their interest in either game design or game development through selecting discipline relevant projects, creating unique portfolios.  By the end of the third year, a student will have the ability to conceptualise, design, develop and implement their own games, creating a potentially lucrative entrepreneurial opportunity.

Students will need to invest in a PC laptop with the necessary software. Requirements are available from a Vega Contact Navigator.

Entry requirements

A NSC with Degree admission- A minimum of 30 % for English coupled with a minimum  of 50% for four x DESIGNATED NSC subjects (This excludes LO which is a 10 credit subject but includes English); OR

A NC(V) with  Degree admission – A minimum of 60 % in English on either First Additional Language or Home Language level AND Mathematics or Mathematical Literacy AND Life Orientation , with a minimum of 70% in one of the four vocational subjects is required;  OR

A SC (with endorsement) or equivalent; OR

Alternatively a Higher Certificate, an Advanced Certificate, 240 or 360 credit Diploma and an Advanced Diploma in a cognate field may satisfy the minimum admission requirements to degree studies

If a Higher Certificate, Advanced Certificate, 240 or 360 credit Diploma or Advanced Diploma is not in a cognate field, then at least 20 % of the credits of such qualification must relate to academic literacy or academic skills in order for an applicant to be admitted to degree studies. Such applications will be reviewed by the relevant HoF at The IIE CAT in collaboration with the Registrar.

NSC: students are required to have Mathematics at least at level 4 or Mathematical Literacy at level 7. For those students who have Mathematics at level 3 or Mathematical Literacy at levels 4, 5 or 6, an intermediate level (38 or above) in the NBT QL-AQL assessment is required. Students who have Mathematics or Mathematical Literacy at levels lower than the above would not be considered; OR,

SC: endorsement is required with at least 40% for Mathematics on the HG; OR at least 50% for Mathematics on the SG; OR, a Senior Certificate or equivalent with complete or conditional exemption with at least 40% for Mathematics on the HG OR at least 50% for Mathematics on the SG. For those not meeting the requirements as set out above, a minimum of an intermediate level (38 or above) in the NBT QL- AQL assessment is required.

General requirements for undergraduate degrees:

All applicants for The IIE undergraduate degree studies, including international students, are required to write the Academic and Quantitative Literacy (AQL) – National Benchmark Test (NBT), unless they have attained the age of 23 by the time they register. The AQL – NBT is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.

Applicants who achieve a score lower than 64% are required to register for and successfully complete the two Academic Literacy, Introduction to Scholarship modules (ITSA and ITSB). Applicants who do not write the AQL – NBT prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of an AQL – NBT score of 64% or above, be exempted from one or both the modules if and only if these are not credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low AQL – NBT score or who did not provide an AQL – NBT score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA or ITSB in their first year of study will be required to do so in their second year. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requirement.

BA Strategic Brand Communication Degree (Part Time)

With strategic thinking and planning at its core this programme will enable students to apply a well-rounded strategic knowledge base to professional entry practice in a broad range of communication industries.

The BA in Strategic Brand Communication develops students in strategic thinking and planning for a broad range of communication industries. The programme develops strategic skills in identifying, exploring, analysing and solving brand communication challenges through the development and implementation of accountable and original brand communication strategies. To this end the programme also trains students in the practice of channel planning, digital strategy and project management.

Career opportunities

Strategic Planner | Account Executive | Event Manager | Public Relations Planner | Sponsorship Planner | Direct Marketing Planner | Corporate Social Responsibility Planner | Channel/Media Planner | Digital Marketing Planner | Research Communication Manager | Internal Communication Manager

This IIE qualification is endorsed by MA(SA)

Entry requirements

A NSC with Degree admission- A minimum of 30% for English coupled with a minimum  of 50% for four x DESIGNATED NSC subjects (This excludes LO which is a 10 credit subject but includes English); OR

A NC(V) with  Degree admission – A minimum of 60% in English on either First Additional Language or Home Language level AND Mathematics or Mathematical Literacy AND Life Orientation, with a minimum of 70% in the four vocational subjects is required; OR

A SC (with endorsement) or equivalent; OR

Alternatively a Higher Certificate, an Advanced Certificate 240 or 360 credit Diploma and an Advanced Diploma in a cognate field may satisfy the minimum admission requirement to degree studies.

If a Higher Certificate, Advanced Certificate 240 or 360 credit Diploma or Advanced Diploma is not in a cognate field, then at least 20% of the credits of such qualification must relate to academic literacy or academic skills in order for an applicant ­to be admitted to degree studies.

All candidates are required to attend an interview.

General requirements for undergraduate degrees:

All applicants for The IIE undergraduate degree studies, including international students, are required to write the Academic and Quantitative Literacy (AQL) – National Benchmark Test (NBT), unless they have attained the age of 23 by the time they register. The AQL – NBT is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.

See Also ->  Motheo Fet College Koffiefontein

Applicants who achieve a score lower than 64% are required to register for and successfully complete the two Academic Literacy, Introduction to Scholarship modules (ITSA and ITSB). Applicants who do not write the AQL – NBT prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of an AQL – NBT score of 64% or above, be exempted from one or both the modules if and only if these are not credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low AQL – NBT score or who did not provide an AQL – NBT score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA or ITSB in their first year of study will be required to do so in their second year. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requirement.

Course Type

Degree

Duration

4 Years

Apply

Become a …

Strategic Planner

Account Executive

Event Manager

Public Relations Planner

Project Manager

Sponsorship Planner

Direct Marketing Planner

Channel/Media Planner

Digital Marketing Planner

Research Communication Manager

Internal Communication Manager

Corporate Social Responsibility Planner

Modules

Year 1

  • Critical Thinking and Media Studies 1
  • Strategic Brand Communication 1
  • Business Communication and Digital Media 1
  • Principles of Innovation
  • Brand Communication Project Management

Year 2

  • Critical Thinking and Media Studies 2
  • Strategic Brand Communication 2
  • Consumer Behaviour
  • Practice of Innovation
  • Business Communication and Digital Media 2
  • Channel Planning
  • Corporate Social Responsibility
Year 3
  • Critical Thinking and Media Studies 3
  • Strategic Brand Communication 3
  • Experiential Brand Building
  • Innovation Management
  • Digital Brand Building
  • Public Relations and Brand Reputation
  • Introduction to Research and Research Practice

Tuition

R35 000 Full Settlement Per Annum

R37 000 Instalment Fee (10 Months)

R8 000 Deposit (Applicable to both fee options)

T&C’s Apply

**Deposit Included in Total Fee

BCom Strategic Brand Management Degree (Part Time)

Solve brand building and business problems responsibly and develop cohesive and innovative brand, business and management strategies.

The BCom in Strategic Brand Management aims to develop graduates for positions in brand management and business in a range of industries, in both developed and developing markets. The programme is focused on the development of cohesive and innovative brand, business and management strategies. It explores the components of brand strategy and the systemic nature of logistics and multi-media channel strategy. Insight and skills are developed in financial analysis, evaluation of strategic brand building and management performance through appropriate metrics. As part of the experiential component of the qualification, students work in multidisciplinary teams engaging in real-world brand challenges and undertake an internship in their final year.

Career opportunities

Strategic Planner |  Entrepreneur | Product Manager | Account Manager | Brand Strategist | Brand Manager | Marketing Manager

This IIE qualification is endorsed by MA(SA)

Entry requirements

 A NSC with Degree admission- A minimum of 30 % for English coupled with a minimum  of 50% for four x DESIGNATED NSC subjects (This excludes LO which is a 10 credit subject but includes English); OR

A NC(V) with  Degree admission – A minimum of 60 % in English on either First Additional Language or Home Language level AND Mathematics or Mathematical Literacy AND Life Orientation , with a minimum of 70% in the [1]four  vocational subjects is required;  OR

A SC (with endorsement) or equivalent; OR

Alternatively a Higher Certificate, an Advanced Certificate, 240 or 360 credit Diploma and an Advanced Diploma in a cognate field may satisfy the minimum admission requirements to degree studies

If a Higher Certificate, Advanced Certificate, 240 or 360 credit Diploma or Advanced Diploma is not in a cognate field, then at least 20 % of the credits of such qualification must relate to academic literacy or academic skills in order for an applicant to be admitted to degree studies. Such applications will be reviewed by the relevant HoF at The IIE CAT in collaboration with the Registrar.

All candidates are required to undergo an interview;

NSC: students are required to have Mathematics at least at level 4 or Mathematical Literacy at level 7. For those students who have Mathematics at level 3 or Mathematical Literacy at levels 4, 5 or 6, an intermediate level (38 or above) in the NBT QL-AQL assessment is required. Students who have Mathematics or Mathematical Literacy at levels lower than the above would not be considered; OR,

SC: endorsement is required with at least 40% for Mathematics on the HG; OR at least 50% for Mathematics on the SG; OR, a Senior Certificate or equivalent with complete or conditional exemption with at least 40% for Mathematics on the HG OR at least 50% for Mathematics on the SG. For those not meeting the requirements as set out above, a minimum of an intermediate level (38 or above) in the NBT QL- AQL assessment is required

General requirements for undergraduate degrees:

All applicants for The IIE undergraduate degree studies, including international students, are required to write the Academic and Quantitative Literacy (AQL) – National Benchmark Test (NBT), unless they have attained the age of 23 by the time they register. The AQL – NBT is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.

Applicants who achieve a score lower than 64% are required to register for and successfully complete the two Academic Literacy, Introduction to Scholarship modules (ITSA and ITSB). Applicants who do not write the AQL – NBT prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of an AQL – NBT score of 64% or above, be exempted from one or both the modules if and only if these are not credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low AQL – NBT score or who did not provide an AQL – NBT score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA or ITSB in their first year of study will be required to do so in their second year. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requirement.

BA Creative Brand Communications Degree

You have a burning curiosity about everything in life and you yearn deeply to understand it all. So how exactly does one go about achieving such a thing? By relentlessly refining your creativity.

The aim of the BA in Creative Brand Communication  Degree is to develop students’ creative thinking, problem-solving, concept development, and crafting skills within the field of brand communication in a chosen core discipline. The programme further develops critical thinking skills and provides them with real-world insight into creative brand communication strategy. Throughout the degree, students work in multi-disciplinary teams engaging in real-world brand challenges. Students are provided with industry briefs and are required to come up with innovative solutions and strategic creative executions. Students graduate with an industry ready portfolio in either copywriting, multimedia design or visual communication exhibited at the annual student showcase, followed by an internship.

Student who choose Copywriting as their core discipline will explore both style and substance in developing strong copywriting skills.  Copywriting consists of creative and conceptual writing and thinking skills in producing meaningful concepts and messages for creative brand communication solutions. A range of brand contact points and communication and media platforms are covered (such as radio, TV, print, outdoor, ambient, online and social media).

Career Opportunities: Copywriter | Editor | Art Director | Social Media Marketer | Online Marketer | Creative Director

Students who choose Visual Communication as a core discipline will explore a wide range of media platforms including web, mobile and social media. Visual Communication is a hybrid of art direction and graphic design; covering visual literacy and crafting skills such as photography, art direction (such as film andnarrative), identity design, typography, layout design, drawing and illustration, packaging and other forms of structural and tangible (3D) design.

Career Opportunities: Graphic Designer | Illustrator | Art Director | Animator | Photographer | Graphic Artist | User Experience Designer | Information Designer | Experiential Designer | Social Media Marketer | Online Marketer | Creative Director

Students who choose Multimedia Design as a core discipline will explore a range of media through design and technical software training. Multimedia Design provides technical and creative skills and the programme includes photography and film, animation, motion graphics (such as video editing), sound editing, introduction to 3D animation and graphics, as well as web development and design, mobile app design, and social media content curation and design.

Career Opportunities: Motion Graphics Designer | 2D Animator | Web Designer | Web Developer | Graphic Artist | User Experience Designer | Social Media Marketer | Online Marketer | Experiential Designer

Key practical skills include: software training, photographic and art direction skills, core discipline crafting skills, multidisciplinary problem solving, collaboration and ideation skills, and continuous advancement through online tutorials.

Entry requirements

A National Senior Certificate with Degree admission- A minimum of 30% for English coupled with a minimum of 50% for four x DESIGNATED NSC subjects  (This excludes LO which is a 10 credit); OR

A National Certificate(V) with  Degree admission – A minimum of 60% in English on either First Additional Language or Home Language level AND Mathematics or Mathematical Literacy AND Life Orientation, with a minimum of 70% in the four vocational subjects is required; OR

A Senior Certificate (with endorsement) or equivalent; OR

Alternatively, a Higher Certificate; an Advanced Certificate; 240 or 360 credit Diploma or an Advanced Diploma in a cognate field may satisfy the minimum admission requirement to degree studies.

If a Higher Certificate; Advanced Certificate; 240 or 360 credit Diploma or  an Advanced Diploma is not in a cognate field, then at least 20% of the credits of such qualification must relate to academic literacy or academic skills in order for an applicant to be admitted to degree studies.

Students need to submit a creative portfolio and successfully meet the creative portfolio criteria based on a review by a specialisation panel and attend an interview.

General requirements for undergraduate degrees:

For The IIE undergraduate degree studies, including international students, are required to write the Academic and Quantitative Literacy (AQL) – National Benchmark Test (NBT), unless they:

  • have attained the age of 23 before or during the first year of registration; OR
  • have been admitted on the basis of mature age; OR
  • are accessing a degree with a higher certificate, 240 or 360 credit diploma or advanced certificate; OR
  • have previously been admitted to degree studies elsewhere.48OR All applicants
  • have enrolled on a distance programme- the writing of the NBT AQL test is recommended, but not compulsory.

A student’s Academic Literacy (AL) score of the AQL – NBT is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.

Applicants who achieve an AL score lower than 64 are required to register for and successfully complete the two Academic Literacy modules; namely Introduction to Scholarship A (ITSA) and Introduction to Scholarship B (ITSB). Applicants who do not write the AQL – NBT prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of an AL – AQL – NBT score of 64 or above, be exempted from one or both the modules if and only if these are non-credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low AL- AQL – NBT score or who did not provide an AL-AQL – NBT score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA or ITSB in their first year of study will be required to do so in their second year. Students enrolled on a distance programme will have access to these modules, but it would not be a pre-requisite for registering for any third year modules. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requiremen

BCom Strategic Brand Management Degree

Solve brand building and business problems responsibly and develop cohesive and innovative brand, business and management strategies.

The BCom in Strategic Brand Management aims to develop graduates for positions in brand management and business in a range of industries, in both developed and developing markets. The programme is focused on the development of cohesive and innovative brand, business and management strategies. It explores the components of brand strategy and the systemic nature of logistics and multi-media channel strategy. Insight and skills are developed in financial analysis, evaluation of strategic brand building and management performance through appropriate metrics. As part of the experiential component of the qualification, students work in multidisciplinary teams engaging in real-world brand challenges and undertake an internship in their final year.

Career opportunities

Strategic Planner |  Entrepreneur | Product Manager | Account Manager | Brand Strategist | Brand Manager | Marketing Manager

This IIE qualification is endorsed by MA(SA)

Entry requirements

 A NSC with Degree admission- A minimum of 30 % for English coupled with a minimum  of 50% for four x DESIGNATED NSC subjects (This excludes LO which is a 10 credit subject but includes English); OR

A NC(V) with  Degree admission – A minimum of 60 % in English on either First Additional Language or Home Language level AND Mathematics or Mathematical Literacy AND Life Orientation , with a minimum of 70% in the [1]four  vocational subjects is required;  OR

A SC (with endorsement) or equivalent; OR

Alternatively a Higher Certificate, an Advanced Certificate, 240 or 360 credit Diploma and an Advanced Diploma in a cognate field may satisfy the minimum admission requirements to degree studies

If a Higher Certificate, Advanced Certificate, 240 or 360 credit Diploma or Advanced Diploma is not in a cognate field, then at least 20 % of the credits of such qualification must relate to academic literacy or academic skills in order for an applicant to be admitted to degree studies. Such applications will be reviewed by the relevant HoF at The IIE CAT in collaboration with the Registrar.

All candidates are required to undergo an interview;

NSC: students are required to have Mathematics at least at level 4 or Mathematical Literacy at level 7. For those students who have Mathematics at level 3 or Mathematical Literacy at levels 4, 5 or 6, an intermediate level (38 or above) in the NBT QL-AQL assessment is required. Students who have Mathematics or Mathematical Literacy at levels lower than the above would not be considered; OR,

SC: endorsement is required with at least 40% for Mathematics on the HG; OR at least 50% for Mathematics on the SG; OR, a Senior Certificate or equivalent with complete or conditional exemption with at least 40% for Mathematics on the HG OR at least 50% for Mathematics on the SG. For those not meeting the requirements as set out above, a minimum of an intermediate level (38 or above) in the NBT QL- AQL assessment is required.

General requirements for undergraduate degrees:

All applicants for The IIE undergraduate degree studies, including international students, are required to write the Academic and Quantitative Literacy (AQL) – National Benchmark Test (NBT), unless they have attained the age of 23 by the time they register. The AQL – NBT is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.

Applicants who achieve a score lower than 64% are required to register for and successfully complete the two Academic Literacy, Introduction to Scholarship modules (ITSA and ITSB). Applicants who do not write the AQL – NBT prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of an AQL – NBT score of 64% or above, be exempted from one or both the modules if and only if these are not credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low AQL – NBT score or who did not provide an AQL – NBT score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA or ITSB in their first year of study will be required to do so in their second year. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requirement.

See Also ->  National Social Protection Agency – NSPA

BCom Digital Marketing Degree | Digital Marketing

Digital marketing is the high-speed new frontier of today’s fast-paced, technology-driven marketplace.

The programme prepares students for a career in Digital Marketing; to use technology to communicate brand, product and service messages to a target audience; and to grow business. Graduates will be able to apply search engine, mobile and online marketing insight in guiding technology specialists and developers in the planning and implementation of digital marketing strategies. In addition, the qualification ensures that students understand the brand and business environment with regard to digital marketing, management, financial and project management. As part of the experiential component of the qualification, students work in multidisciplinary teams engaging in real-world brand challenges and undertake an internship in their final year.

Career Opportunities

Digital Marketer | Digital Marketing Developer | Digital Marketing Strategist | SEM/SEO Specialist | Social Media Strategist | Digital Media Strategist | Media Planner | Advertising Account Executive | Electronic Marketing Specialist | Content Coordinator | Online Campaign Manager | Digital Communication Manager | Communication Strategist | Marketing Manager | Marketing Director | Digital Entrepreneur

Entry requirements

A NSC with Degree admission- A minimum of 30 % for English coupled with a minimum  of 50% for four x DESIGNATED NSC subjects (This excludes LO which is a 10 credit subject but includes English); OR

A NC(V) with  Degree admission – A minimum of 60 % in English on either First Additional Language or Home Language level AND Mathematics or Mathematical Literacy AND Life Orientation , with a minimum of 70% in the [1]four  vocational subjects is required;  OR

A SC (with endorsement) or equivalent; OR

Alternatively a Higher Certificate, an Advanced Certificate, 240 or 360 credit Diploma and an Advanced Diploma in a cognate field may satisfy the minimum admission requirements to degree studies

If a Higher Certificate, Advanced Certificate, 240 or 360 credit Diploma or Advanced Diploma is not in a cognate field, then at least 20 % of the credits of such qualification must relate to academic literacy or academic skills in order for an applicant to be admitted to degree studies. Such applications will be reviewed by the relevant HoF at The IIE CAT in collaboration with the Registrar.

NSC: students are required to have Mathematics at least at level 4 or Mathematical Literacy at level 7. For those students who have Mathematics at level 3 or Mathematical Literacy at levels 4, 5 or 6, an intermediate level (38 or above) in the NBT QL-AQL assessment is required. Students who have Mathematics or Mathematical Literacy at levels lower than the above would not be considered; OR,

SC: endorsement is required with at least 40% for Mathematics on the HG; OR at least 50% for Mathematics on the SG; OR, a Senior Certificate or equivalent with complete or conditional exemption with at least 40% for Mathematics on the HG OR at least 50% for Mathematics on the SG. For those not meeting the requirements as set out above, a minimum of an intermediate level (38 or above) in the NBT QL- AQL assessment is required.

General requirements for undergraduate degrees:

All applicants for The IIE undergraduate degree studies, including international students, are required to write the Academic and Quantitative Literacy (AQL) – National Benchmark Test (NBT), unless they have attained the age of 23 by the time they register. The AQL – NBT is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.

Applicants who achieve a score lower than 64% are required to register for and successfully complete the two Academic Literacy, Introduction to Scholarship modules (ITSA and ITSB). Applicants who do not write the AQL – NBT prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of an AQL – NBT score of 64% or above, be exempted from one or both the modules if and only if these are not credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low AQL – NBT score or who did not provide an AQL – NBT score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA or ITSB in their first year of study will be required to do so in their second year. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requirement.

BBA Brand Building & Management Degree

You never stop asking questions. You pay attention to every detail and notice the smallest of changes, which means you see potential where others see nothing.

The BBA in Brand Building & Management develops students’ insight and skill in launching, building and managing brands and businesses.  This qualification combines strategy and creativity in business with financial management, economics, critical thinking, innovation and entrepreneurship. The programme presents a balanced combination between humanities and the world of commerce to graduate students with an interest in new business and communication ventures. As part of the experiential component of the qualification, students work in multidisciplinary teams engaging in real-world brand challenges and undertake an internship in their final year.

Career opportunities

Brand Manager | Business Entrepreneur | Brand Contact Planner | Product Manager | Brand Activation Coordinator | Promotions Manager | Event Manager | Public Relations Manager | Sponsorship Manager

This IIE qualification is endorsed by MA(SA)

Entry requirements

A NSC with Degree admission- A minimum of 30 % for English coupled with a minimum  of 50% for four x DESIGNATED NSC subjects (This excludes LO which is a 10 credit subject but includes English); OR

A NC(V) with  Degree admission – A minimum of 60 % in English on either First Additional Language or Home Language level AND Mathematics or Mathematical Literacy AND Life Orientation , with a minimum of 70% in the [1]four  vocational subjects is required;  OR

A SC (with endorsement) or equivalent; OR

Alternatively a Higher Certificate, an Advanced Certificate, 240 or 360 credit Diploma and an Advanced Diploma in a cognate field may satisfy the minimum admission requirements to degree studies

If a Higher Certificate, Advanced Certificate, 240 or 360 credit Diploma or Advanced Diploma is not in a cognate field, then at least 20 % of the credits of such qualification must relate to academic literacy or academic skills in order for an applicant to be admitted to degree studies. Such applications will be reviewed by the relevant HoF at The IIE CAT in collaboration with the Registrar.

All candidates are required to undergo an interview;

NSC: students are required to have Mathematics at least at level 4 or Mathematical Literacy at level 7. For those students who have Mathematics at level 3 or Mathematical Literacy at levels 4, 5 or 6, an intermediate level (38 or above) in the NBT QL-AQL assessment is required. Students who have Mathematics or Mathematical Literacy at levels lower than the above would not be considered; OR,

SC: endorsement is required with at least 40% for Mathematics on the HG; OR at least 50% for Mathematics on the SG; OR, a Senior Certificate or equivalent with complete or conditional exemption with at least 40% for Mathematics on the HG OR at least 50% for Mathematics on the SG. For those not meeting the requirements as set out above, a minimum of an intermediate level (38 or above) in the NBT QL- AQL assessment is required.

General requirements for undergraduate degrees:

All applicants for The IIE undergraduate degree studies, including international students, are required to write the Academic and Quantitative Literacy (AQL) – National Benchmark Test (NBT), unless they have attained the age of 23 by the time they register. The AQL – NBT is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.

Applicants who achieve a score lower than 64% are required to register for and successfully complete the two Academic Literacy, Introduction to Scholarship modules (ITSA and ITSB). Applicants who do not write the AQL – NBT prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of an AQL – NBT score of 64% or above, be exempted from one or both the modules if and only if these are not credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low AQL – NBT score or who did not provide an AQL – NBT score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA or ITSB in their first year of study will be required to do so in their second year. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requirement.

BA Strategic Brand Communication Degree

With strategic thinking and planning at its core this programme will enable students to apply a well-rounded strategic knowledge base to professional entry practice in a broad range of communication industries.

The BA in Strategic Brand Communication develops students in strategic thinking and planning for a broad range of communication industries. The programme develops strategic skills in identifying, exploring, analysing and solving brand communication challenges through the development and implementation of accountable and original brand communication strategies. To this end the programme also trains students in the practice of channel planning, digital strategy and project management.

Career opportunities

Strategic Planner | Account Executive | Event Manager | Public Relations Planner | Sponsorship Planner | Direct Marketing Planner | Corporate Social Responsibility Planner | Channel/Media Planner | Digital Marketing Planner | Research Communication Manager | Internal Communication Manager

This IIE qualification is endorsed by MA(SA)

Entry requirements

A NSC with Degree admission- A minimum of 30% for English coupled with a minimum  of 50% for four x DESIGNATED NSC subjects (This excludes LO which is a 10 credit subject but includes English); OR

A NC(V) with  Degree admission – A minimum of 60% in English on either First Additional Language or Home Language level AND Mathematics or Mathematical Literacy AND Life Orientation, with a minimum of 70% in the four vocational subjects is required; OR

A SC (with endorsement) or equivalent; OR

Alternatively a Higher Certificate, an Advanced Certificate 240 or 360 credit Diploma and an Advanced Diploma in a cognate field may satisfy the minimum admission requirement to degree studies.

If a Higher Certificate, Advanced Certificate 240 or 360 credit Diploma or Advanced Diploma is not in a cognate field, then at least 20% of the credits of such qualification must relate to academic literacy or academic skills in order for an applicant ­to be admitted to degree studies.

All candidates are required to attend an interview.

General requirements for undergraduate degrees:

All applicants for The IIE undergraduate degree studies, including international students, are required to write the Academic and Quantitative Literacy (AQL) – National Benchmark Test (NBT), unless they have attained the age of 23 by the time they register. The AQL – NBT is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.

Applicants who achieve a score lower than 64% are required to register for and successfully complete the two Academic Literacy, Introduction to Scholarship modules (ITSA and ITSB). Applicants who do not write the AQL – NBT prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of an AQL – NBT score of 64% or above, be exempted from one or both the modules if and only if these are not credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low AQL – NBT score or who did not provide an AQL – NBT score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA or ITSB in their first year of study will be required to do so in their second year. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requirement.

  • Advanced Diploma
  • Higher Certificates
  • Short Courses
  • Workshops
  • Corporate Training

Campuses

  • Johannesburg
  • Cape Town
  • Durban
  • Pretoria

APPLICATION

• If you’re applying online, simply click Apply Now. You will be charged R850 Non-refundable Application Fee (When visiting the campus closest to you don’t forget to bring along a copy of your ID and a latest statement of Results/Matric Certificate)

• If you’re applying in person, you may want one of our Contact Navigators to get in touch with you. In that case, please fill in the contact form and your request will then be sent to one of our qualified staff members who will contact you shortly to complete the process. Bring along your Application Form, Copy of ID, Latest statement of Results/Matric Certificate and R850 Application Fee.

PORTFOLIO AND NBT

• Submit a portfolio consisting of 12-15 of your creative pieces for Creative Qualifications

• BCOM in Strategic Brand Management and BBA in Brand Building and Management Applicants to complete the National Benchmarking Test if Mathematics or Mathematical Literacy levels are not on the required level

SHORT COURSE REGISTRATION CONTRACT

 Short Learning Course | Registration Contract 

DOWNLOAD

INTERVIEW

15 Minute Interview

REGISTRATION

• Submit Registration Contract and R10,000 Deposit

GENERAL REQUIREMENTS FOR UNDERGRADUATE DEGREES:

All applicants for The IIE undergraduate degree studies, including international students, are required to write the NBT AQL, unless they have attained the age of 23 by the time they register. The NBT AQL is used for placement in student support programmes and does not replace the admission requirements for a specific degree programme.
Applicants who achieve a score lower than 64% are required to register for and successfully complete the two Academic Literacy, Introduction to Scholarship Modules (ITSA and ITSB). Applicants who do not write the NBT AQL prior to admission will automatically be registered for ITSA and ITSB whether or not these are credit bearing modules in their qualifications. These candidates may, on provision of a NBT AQL score of 64% or above, be exempted from one or both the modules if and only if these are not credit bearing modules in their qualifications. For candidates who are completing the modules as a result of the low NBT AQL score or who did not provide an NBT AQL score, successful completion of ITSA and ITSB is a pre-requisite for registering for any third year modules and thus any student who has not completed ITSA/ITSB in their first year of study will be required to do so in their second year. Where ITSA or ITSB is credit bearing in the qualification concerned, successful completion of one or both (depending on the curriculum structure) is also a graduation requirement.

 

THINGS TO REMEMBER!

 

1.      Have you completed your  Registration Contract in Black Ink?

         o   We regret that no photocopied/faxed or scanned copies of Registrations Contracts will be accepted.

 

2.      Have you and your account payer completed the contract in full?

         o   Both parties to Initial each page

         o   Both parties to sign the contractual agreement (page 10)

 

3.      Do you have all your required certified documents?

        o   Your ID

        o   Your Parent/Sponsor/Guardian’s ID

        o   Final Statements of Results

        o   Final Academic Transcripts (if applying for Honours)

        o   Proof of deposit

        o   Proof or residence

 

4.      Get ready for the most important journey of your life!

 

International students:

1. Certified copy of passport.

2. A valid study visa made out to The Independent Institute of Education.

3. Senior Certificate or equivalent qualification, along with original SAQA evaluation of foreign qualification and translation of

document into English, if necessary.

4. HESA exemption certificate (required for degree entry).

Contact of Vega School

Contact us

Vega Johannesburg

Tel: +27 (0)11 521-4600
Fax: +27 (0)11 326-2069
Postal address: PO Box 2369, Randburg, 2125
Physical address: 444 Jan Smuts Avenue, Bordeaux, Randburg
Email: jhb@vegaschool.com

Vega Cape Town

Tel/Fax: +27 (0)21 461-8089
Postal address: PO Box 430, Roggebaai, Cape Town, 8001
Physical address: 130 Strand Street, De Waterkant, Cape Town
Email: ct@vegaschool.com

Vega Durban

Tel: +27 (0)31 569-1415
Postal address: PO Box 1669, Westville, 3630
Physical address: The Glades Office Park, 70 Armstrong Ave, La Lucia
Email: dbn@vegaschool.com 

Vega Pretoria

Tel: +27 (0)12 343-3669
Postal address: PO Box 12361, Hatfield, 0028
Physical address: 34 Ingersol Rd, Menlyn, Pretoria
Email: pta@vegaschool.com